ARCHIVED FORUM -- March 2012 to February 2022READ ONLY FORUM
This is the second Archived Forum which was active between 1st March 2012 and 23rd February 2022
http://www.afr.com/business/luxury-watches-retailer-lk-boutique-buys-bang--olufsen-australasia-20150526-gh9l8o
Interesting development?
Interesting... for those who can't access the link maybe because of subscription
http://www.smh.com.au/business/luxury-watches-retailer-lk-boutique-buys-bang--olufsen-australasia-20150526-gh9l8o.html
"Mr Kennedy said Emerald aimed to revitalise the Bang & Olufsen brand in Australia with a revamp of marketing, to tap into the growing confidence of consumers at the high-end luxury market." yay :-) They could also look to work on looking after customer loyalty too.
Their new motto could be: 'Watch out for B&O'.
MM
There is a tv - and there is a BV
BeoNut since '75
So maybe the North American stores next? What else is there left to sell?
expoman: So maybe the North American stores next? What else is there left to sell?
We are talking retail stores here, not development and production.
Does Bang & Olufsen have to own a B&O store/the B&O stores?
In Denmark there are a few company-owned, but the majority is owned by private people/franchise.
Why should it be a negative thing to sell some retail stores?
Millemissen:Why should it be a negative thing to sell some retail stores?
In the US, the stores are not all the same owner. There are different owners
elephant: "Not happy Jan!" Having lived through the pain of the B&O franchise in AU being owned by the Smorgon family I think this is a backward step.
The stores in San Francisco 2, New York 3, Atlanta, Portland, Beverly Hills, Seattle, Washington DC, and Palm Desert are all company owned stores. Eleven stores in the U.S. Their is another company that owns the stores in Chicago, Denver, Phoenix, Austin and Minneapolis.
elephant:Australians will understand ... "Not happy Jan!" Having lived through the pain of the B&O franchise in AU being owned by the Smorgon family I think this is a backward step. BeoNut since '75
Aussie Michael:But they are not a luxury retailer and the new guys are ?
BillC:Makes me wonder if I should reconsider and get the Avant 85 before the new owners change the prices
Escor owned distribution rights for Bang and Olufsen Australia (+NZ) for about 8 years. Part of the Smorgon group. pretty sure one of their other business even fitted out Camberwell.
Escor invested at a time when B&O globally struggled, they still do. Escor put it up for sale as a going concern and B&O took over after a lack of alternative offers. One venture failed dismally which was the David jones experiment.
Another issue was continued support of old equipment. Australia had the largest supply of B&O parts and spares outside of Denmark. Much of which was tipped, a tragedy in its own right.
So one presumes Escor were were glad to get out. B&O took the keys back for a while (put all on hold) and here we are again.
Australia is about 3% of the global market. What other options are there?
I think a change is a good one, this time.
Also point out that luxury watch brands have a habit of using agency selling model's. Maybe B&O are using this model now? Why not?