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This is the second Archived Forum which was active between 1st March 2012 and 23rd February 2022

 

What could make new customers start buying Bang & Olufsen/B&O Play products?

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This post has 96 Replies | 5 Followers

bayerische
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tournedos:

The 'must be made in Denmark' crowd is in for a surprise:

http://www.electronic-supply.dk/article/view/104555/bo_dropper_tvproduktionen_i_struer

(I guess the title doesn't need Google translate)

Pretty sad news. Soon we don't have any products made in Denmark.

Too long to list.... 

Bv7Mk3
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Bv7Mk3 replied on Mon, Jun 10 2013 7:54 PM

But Still made in Denmark Prices........

 

moxxey
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moxxey replied on Mon, Jun 10 2013 8:47 PM

Bv7Mk3:

But Still made in Denmark Prices........

Of course. Tue already laid the foundation by stating B&O do not make a profit from the TVs.

Now we can buy a £10K Samsung B&O TV mass-manufactured in the Czech Republic :)

bayerische
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bayerische replied on Mon, Jun 10 2013 10:12 PM

moxxey:

Bv7Mk3:

But Still made in Denmark Prices........

Of course. Tue already laid the foundation by stating B&O do not make a profit from the TVs.

Now we can buy a £10K Samsung B&O TV mass-manufactured in the Czech Republic :)

IMHO a quick recipe for death. 

Too long to list.... 

Millemissen
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Made in Denmark - but produced elsewhere!

I don't see why that shouldn't be OK.

Bad for the danish economy - but good for B&O and the costumers.

Grrr! Millemissen

There is a tv - and there is a BV

Søren Mexico
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bayerische:

What I'd like to see is a proper media hub. Media could be stored on network drives, and the hub would only work as a way of "transporting" your media, be it pics, video or music. This would all be stream wirelessly on WLAN of course. It would also need a TV tuner (or perhaps several), so that you could watch different TV channels on your different TV's around the house.

It would need some proper connectivities, as it would basically be something of a "master device", connections for speakers etc.

bayerische:
Price it sensibly. Make it future proof. 

Agree, and using their aluminum magic for the media hub, get reed of cables where possible, and compatible with other makes, remote and Ipad/computer controlled.

Automatic sound  room adjustments/controls for more than one zone, maybe build in, in speakers or through connected mic.

In other words, A multitasking receiver/amp/media hub in an interesting design with accessories for hiding cables and connectors.

 

Collecting Vintage B&O is not a hobby, its a lifestyle.

Menahem Yachad
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To me, B&O always LOOKS good. I also don't care if it's ASSEMBLED in China, Czech, or Denmark - good quality control can be achieved anywhere. But that's not enough.

As a technician servicing B&O for over 30 years, I care about what's under the hood. I want to open up the machine, and see thick FR PCB's, with double-thickness copper traces, which do not lift when repairing.

I want to see Vishay components (which was B&O's supplier for decades, and for good reason) installed, and is the main reason why the old B&O's lasted for so long. Yes, I know that Vishay also has plants in the Far-East now, but their quality control is second-to-none.

I do not like to see low-quality short-life Chinese and Korean components inside, as there are now.

B&O has forgotten that what's under the hood, is actually more important than the fancy design.

It has to look good, sound good, and last good.

When I see that the engineers (and not the accountants) are once again controlling the choice and source of parts, then I will consider B&O worth buying new.

Menahem

valve1
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valve1 replied on Tue, Jun 11 2013 7:48 AM

Menahem Yachad:
When I see that the engineers (and not the accountants) are once again controlling the choice and source of parts, then I will consider B&O worth buying new.

The next election, i am voting for you Menahem !

StUrrock
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StUrrock replied on Tue, Jun 11 2013 8:35 AM
Menahem totally agree with you.

But where B&O constantly put customers off is the truly awful user interfaces.

They are so uninspiring and dated.
badgersurf
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I personally think that B&O should put more emphasis on how all the products work together, my friends are always amazed that I can turn the volume down with my beocom phone. I keep telling them after I finish my house all the music systems and tvs will be linked together, and non of them knew that you could do that!

The other comment that they all make before hearing my system is that B&O is just expensive designer show off equipment that sounds average. B&O need to market more and try to change the average consumer that the products are worth what you pay

Toby

 

Chris Townsend
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My mum as a single mum and nurse couldn't afford a B&O tv in the early 80's, so like many expensive purchases for mist folk she leased a TV from a B&O dealer in Swindon.

Works for cars, and lets face it if it wasn't for the lease deals and credit most of us would be driving round in an 8 year old car bought for cash. I do.

Beosound Stage, Beovision 8-40, Beolit 20, Beosound Explore.

synth
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synth replied on Wed, Jun 12 2013 5:39 AM

I think the wake up call for B&O will be when the chinese beat them at their own game.

Will serve them right.

The problem when you have bean counters running the show is that they should stick to counting beans - let the engineers run the R&D & build, let the pencil pushers go back to their beans....from my experince when bean counters run the show, it all goes down hill.

B&O is about ENGINEERING. For anyone from B&O reading I'll say it again - ENGINEERING.

Subaru took their eye off the ball too - theior hard core engineering was curtailed and they started producing boring cars for middle of the road crowd......and when you produce just another bloated SUV in a crowded SUV market, well.......B&O are teetering on becoming also ran. 

Subaru I knew was hard core rally tech and cred - 100mph through forests down dirt tracks...... not leather seats and seatback DVD players for 3 slobbering kids....thats what vectras are for.....

B&O will go down the gurgler unless they lassoo and hog tie the bean counters, turf them back in their cubicles and let the engineers & designers get on with it.

Yes, B&O is also about making money ( well, duh...) but it will only make money if people know ( not preceive ) that they are buying high end stuff thats way above the average. Bigger and flashier is usually for the amusement of price conscious ( not quality conscious ) buyers. 

...rant over     

 

 

Milos
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Milos replied on Wed, Jun 12 2013 7:06 AM

And in the end if/when B&O sell themselfs to some wealthy company or person, will you still bye sold, chinese, cheep packed, same priced products. And that is also possible. That is the right question. Can they control us to be their costumers no matter what.

For exemple, Rolls&Roys is sold to germans. Why not B&O one day. I would never drive that kind of R&R even thou its still a great car. They even produced the parfume of original leather smell so that new byers cant have complains about it. We are probably gonna get the same...

Peter Pan
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Peter Pan replied on Fri, Jun 14 2013 10:59 AM

soundproof wrote -

Chasing "stupid money" leads to stupid decisions, and B&O now has a more than a decade long trajectory of doing just that.

There is empty luxury just for show, bought by people who don't care about the brand, just about what others think of it.

And then there are aspirational premium products made by demanding and discerning brand adherents, selling to enthusiasts who know the brand to its core, and who subsequently engender the kind of energy that draws others to the brand.

B&O used to be able to do the latter, and has devolved to the former, revealing no sign that management in Struer respects or knows the inherent brand values that made B&O great. Instead, we get a relentless line-up of missed opportunities, and the growing realization that they have no respect for their customers, who are seen as walking wallets to be picked, rather than potential enthusiasts.

The MBA-culture has a lot to answer for when it comes to the brand destruction B&O has suffered.

Great post couldn't agree more.

Menahem Yachad
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Soundproof is Bang on Target!

pf85
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pf85 replied on Sun, Jun 16 2013 7:23 PM

badgersurf:

I personally think that B&O should put more emphasis on how all the products work together, my friends are always amazed that I can turn the volume down with my beocom phone. I keep telling them after I finish my house all the music systems and tvs will be linked together, and non of them knew that you could do that!

...

 

 +1!

Jeff
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Jeff replied on Mon, Jun 17 2013 2:06 AM

pf85:

badgersurf:

I personally think that B&O should put more emphasis on how all the products work together, my friends are always amazed that I can turn the volume down with my beocom phone. I keep telling them after I finish my house all the music systems and tvs will be linked together, and non of them knew that you could do that!

...

 

 +1!

This is one of the main things, other than design, that puts B&O head and shoulders above other brands. 

Jeff

I'm afraid I'm recovering from the BeoVirus. Sad

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