ARCHIVED FORUM -- March 2012 to February 2022READ ONLY FORUM
This is the second Archived Forum which was active between 1st March 2012 and 23rd February 2022
Just received an email from B&O <no-reply@bang-olufsen.dk> advertising an extended warranty on BV11's purchased between now and 15th May.
The strange thing is that it invites me to call in at B&O Swindon (closure already announced and imminent) and there's a link to a glowing five star February review at WhatHiFi.com.
Unfortunately, WhatHiFi.com only seems to have the BV11 Oct 2012 launch announcement.
Surely a mistake, or am I missing something? Maybe a review only in the printed version?????
Whatever the reason, B&O need to get their act together concerning the situation with their stores, which customers have already made a purchase, and linking to invisible reviews.
Graham
vikinger: Surely a mistake, or am I missing something? Maybe a review only in the printed version?????
The review *was* online, here: http://www.whathifi.com/review/bo-beovision-11
I read the review (online) and posted a link to it from another BV11 discussion on this board.
Bizarrely, B&O weren't happy with it being online as they want to encourage potential customers - and I'm not making this up - to walk in to their dealer and demand to read the review, in-store. That's what I was told!
Surely getting them in to the store is always harder than getting them to read a 5-star review, online? My chosen "frustrated" avatar becomes more relevant by the day...
moxxey: vikinger: Surely a mistake, or am I missing something? Maybe a review only in the printed version????? The review *was* online, here: http://www.whathifi.com/review/bo-beovision-11 I read the review (online) and posted a link to it from another BV11 discussion on this board. Bizarrely, B&O weren't happy with it being online as they want to encourage potential customers - and I'm not making this up - to walk in to their dealer and demand to read the review, in-store. That's what I was told! Surely getting them in to the store is always harder than getting them to read a 5-star review, online? My chosen "frustrated" avatar becomes more relevant by the day...
The email link doesn't even get you to the 'Access Denied' page that your link goes to Moxxey!
B&O are complete idiots sometimes....... anyone reading the same email that I got will now think that B&O have created a phoney review link.
This is my big problem with B&O at the moment (apart from the absurd prices). They are making a big deal of a 5 year warrantee - something you get on any and every single tv as a matter of course at John Lewis and no doubt quite a few other places. What about a ten year warrantee ?
vikinger: B&O are complete idiots sometimes....... anyone reading the same email that I got will now think that B&O have created a phoney review link.
As I said above, B&O specifically wanted to drive (potential) customers to the store....to read the review. So each store has a copy of What HiFi for customers to read the review, in-store. Seriously. That's their marketing angle on this. Promote the review, but to get users to go to the store to read it. Like I said, who on earth does that?
If you don't visit the store, you are unlikely to visit to read a review. It would have been far wiser to point them to the online review, point out the offer and then try and encourage them to visit their store for a closer look. Read the review, be impressed, then go in. Not go in the store to read it.
That sort of sums up B&O's odd thinking, for me :(
moxxey: That sort of sums up B&O's odd thinking, for me :(
Odd indeed!! - I class myself as a B&O fan and I can't actually remember the last time I visited a store, I certainly haven't seen the A8, A3 or A9! I do like the BV11 but it's not a TV I'll be buying in the current financial climate!
Perhaps if they advertised free balloons too, for visiting the store, or maybe a signed photo of Tue!
Bizarre, very bizarre!!
Ban boring signatures!
Here's the original advert.
No mention of coming into the store to see the review.
By coincidence, Gordon at Swindon has just emailed out his final sales list of the items left in the store!
EDIT
That web version does not have the live links to the non-existent/private/ WhatHiFi.com review.... but the links are in the email version.
StUrrock:Do readers think that the B&O marketing department is capable of organising a p*ss up in a brewery?
I have to give them their due, they do seem to have talents that lesser Marketeers lack! This must be the first time I've heard, if what Moxxey says is true, that a marketing department has suppressed a public 5 Star review of their product! I'd love to have been at the meeting where someone persuaded everyone else that this was a great idea!
vikinger: No mention of coming into the store to see the review.
No, my dealer told me that is the case. That the dealer has a copy of the magazine and that they wanted people to come in to the store to read the review and to discuss the BV11. Maybe he got the wrong end of the stick, but that's what he said.
EDIT: looking at the link above, I received a different dealer-specific email about the review. No links in that email. That's probably where the confusion has come from.
moxxey:Bizarrely, B&O weren't happy with it being online as they want to encourage potential customers - and I'm not making this up - to walk in to their dealer and demand to read the review, in-store. That's what I was told!