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This is the second Archived Forum which was active between 1st March 2012 and 23rd February 2022

 

Was it a good idea that B&O sold Automotive sector?

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Emil Jensen
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Emil Jensen Posted: Sun, Jun 19 2016 4:05 PM

It seems that B&O did sell the sector at the right time, as BMW have gone to B&W and Mercedes have shifted to Burmeister.

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Duels
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England
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Duels replied on Sun, Jun 19 2016 4:12 PM
Emil Jensen:

It seems that B&O did sell the sector at the right time, as BMW have gone to B&W and Mercedes have shifted to Burmeister.

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Sounds like they got the timing right/dropped lucky. Ultimately they needed to raise cash and from what I could see they got a good price for a successful business unit.
Millemissen
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Agree with that - I said it already as the deal was announced.

The Automotive sector of today is a hard business - you need a lot of cash to invest to come up against the competitors.

Letting Harman do the job and enjoying the royalities/licenses was a good decision.

It gives room to breathe for the A/V division and the B&OPlay brand

MM

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Simonbeo
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Simonbeo replied on Sun, Jun 19 2016 9:12 PM

As long as B&O can still make some money supplying the nice alloy anodised speaker grilles etc.

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Simonbeo
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Simonbeo replied on Sun, Jun 19 2016 9:12 PM

As long as B&O can still make some money supplying the nice alloy anodised speaker grilles etc.

Beo Century ,Beoplay V1, Beocenter 6, Ex-Beolit 12, Beotime , A8. Beolit 15 , Form 2i , Beolab 2000, Beoplay A3.Beosound 1

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